Storyline for a PvP MMORPG

So of course I don't plan on making one up cause the most Ive ever done was like quest stories and stuff like that nothing large scale for any mmmorpg. But at the same time I don't wanna just not mention this cause I'm pretty sure that everyone whos ever played any mmorpg has either seen the really bad story line's and have seen some of the good ones.

Let me start by saying regardless of whether people do more clicking and not reading though NPC's and all most players want some sort of storyline or purpose. We don't want to be thrown into a game without a introduction the reason is cause for most players they want to feel like they can either relate somehow to the story or they want some kind of build up. World of Warcraft did a great job with the storyline as well as making monsters which interacted with players.

Tera Online is an example of a storyline that isn't all that good. They tried I will give them that but you have no idea why theres all these races and while yes it tries to give you some purpose for fighting and doing your quests as the game progresses many of your normal quest stories are like find item or kill monster and it gets boring. Especially since you only have the few cut scene's though out the story quests. Of course we all know the more cut scenes and movies provided the larger the client will be but at the very least having NPC's and monsters that actually have some interacting with players either before the fight or during the fight gives them personality.

Mmorpg's have been lacking the personality when it comes to boss fights and monsters. Don't get me wrong having my screen spammed with some text that the monster is saying is cool and all but if I don't have to read everything it makes it more fun in the end. Players want the game to interact with them. Look at toy's in a toy store no one wants the toy which is a solid block of wood when they can have the one that's interactive and shoots lasor Nerf bullets. That's like asking a kid if he wants a pet rock or a pet dog one will sit and do nothing and the other's gonna be interactive.

Having well built side stories help too if you want a player to do something introduce him to his characters and side stories this can be important he doesn't want to just repeat the same kill 3 monsters over and over usually he wants to know why hes doing it.

One of the other things that games rarely do is have the NPC's in maps talk about the various pvp and battlegrounds the issue when this doesn't happen is your newer players might not know that they can participate in such events. Having some old man who wants to share his war stories with you and instruct you to seek out the main npc's to participate in an event or in some battlegrounds is a great way to direct players without them having to rely on global which is always filled with trolls and the worst players on the server.